Multichannel Marketing

Jim Whitford
Senior Marketing Manager

Jim WhitfordJim Whitford joined LENSER as a Circulation and Marketing Consultant in 2006.  Focusing on Business-to-Business clients as well as Business-to-Consumer, Jim’s ability to research the client and their customers enables him to recommend and implement the correct circulation plan.  His experience with various computer languages and information technology is invaluable to his clients and conversion of their data for analytics. 

Prior to LENSER, Jim worked at Quartermaster Uniforms, one of the largest law enforcement and security uniform distributors in the U.S.  His responsibilities at Quartermaster included circulation planning, creating e-mail campaigns, catalog proofing, and recommending new products based on market trends.  Jim graduated from Cal State Fullerton with a degree in Management Science.  Outside of work, he enjoys road bike riding, running, and hiking.

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